DASH, S. Leveraging Machine Learning Algorithms in Enterprise CRM Architectures for Personalized Marketing Automation . Journal of Artificial Intelligence Research, Ahmedabad, India, v. 4, n. 1, p. 482–518, 2024. Disponível em: https://thesciencebrigade.com/JAIR/article/view/526. Acesso em: 21 jan. 2025.