Cognitive Automation and Predictive Personalisation: Transforming Policyholder Interactions Through Intelligent Systems in Insurance
Keywords:
cognitive automation, predictive personalisation, transforming policyholder interactions, intelligent systems, machine learningAbstract
The global insurance industry is a highly competitive space. As such, many large insurers are choosing to adopt a more consumer-driven focus. This strategy focuses on incorporating various consumer preferences and needs. Among the trends in the industry, these preferences include simplicity, better accessibility, on-demand products, and superior services. Despite the move toward more consumer-focused strategies, few companies have successfully implemented technology to assist in such efforts.Downloads
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