Competitive Intelligence and Margin Preservation Through Predictive Analytics: An AI-Driven Framework for Retail Pricing Strategy Optimisation. Blockchain Technology and Distributed Systems, Ahmedabad, India, v. 3, n. 1, p. 57–68, 2023. Disponível em: https://thesciencebrigade.com/btds/article/view/841. Acesso em: 5 jun. 2026.